Business Development Success Matrix

  1. Preparation – Your personal and career success strategy.
  2. New ProfessionalResearch – Market, competitor, company, product, customer research.
  3. Development – Team, process, product, market presence, etc..
  4. Conversion – Strategic marketing campaigns and copywriting for customer acquisition, retention and lifetime value.
  5. Traffic – search, social media, partnerships, direct marketing and more.
  6. Tracking – Performance measurement for ongoing improvement.
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