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Effectiveness is more important than Efficiency

Lisa Lang says:

One of the ways we typically apply efficiency in a job shop is by keeping all our equipment and/or people busy so that we don’t waste any capacity and have the highest possible utilization.

But this is baaaaad.

For business application, see her post on Continuous Improvement.

For a more personal insight into the difference between being effective vs being efficient, check out the Success Matrix Productivity Principle 6: Be Efficient.

Stay tuned…
…to the most important updates on genrating demand in the experience economy as it’s published. 

Stay tuned to the most important updates on generating demand in the experience economy as it is published.
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