August 7, 2008
- Real-Life Example of Marketing Campaign Testing
My Financial Services client had a customer list of 30,000 names for a back-end (selling to existing customers) promotion. (…)
April 19, 2008
- Product Marketing Tips of an Aggresive Marketing Copywriter
I have just made friends with a very interesting lady.
Ambitious. Intelligent. Adventurous. Healthy.
And she's kinda interested in this here thing called Marketing.
So what would I advise her? How could I help her along the treacherous (pun intended but that's a story for another time) path of success with marketing.
I am of course no big shot myself yet. But having worked with big shots. Having worked with normal hard working folk with small businesses who are just trying to make a living. And various other inbetweens. I seem to have arrived at some conclusions, insights, and successes that I am happy to share with you on my blog - such as pages like.
But before I go off on one. I must ask you, my dear reader, a very important question.









